Animation and Motion Graphics can really drive user emotion. Animation has evolved a lot since it was first introduced as a web design element on the internet. Animation has really picked up a lot of steam in web design in the last several years and does not appear to be disappearing any time soon. We see all sorts of new creative possibilities and growth with Animation and Motion Graphics all the time and it just keeps improving in web design all the time.

Animation has brought more than just a quick loop to web design and the internet since it was introduced many years ago, with animated gifs and Macromedia Flash. It has grown to really engage users with interactive design features and elements, bringing valuable information to your web traffic.

Animation and Motion Graphics can really spice up web design and a static web page. Eye-catching Animation and Motion graphic effects can breathe life and adds another dynamic into your Web Design and website.

Here is a list of Animation and Motion Graphics that are already dominating the medium or are new and well on their way to a monitor near you in 2021 and the next few years.

Pre-Loader Animation

This technique is used to entertain and keep users engaged while content is loading in a website. There are countless types of pre loaders that can be used to keep users from leaving while content is loading, such as animated progress bars, entertaining cartoon animation, shape-changing animations and skeleton screens, just to name a few.

Background Animation

Background Animation can be used to help with building your brand and can engage your users. Background Animation used in web design can help users and web traffic learn more about your company.

Logo Animation

Animation and Motion Graphics in Web Design Logo Animation

Logo animation has become very popular in the last couple of years and are one of the top animation web design trends today. Numerous visual animation effects can be added such as expanding logos, hiding and revealing logos, morphing logos, rotating logo, 3D logos, animated hard-drawn logo, etc. A company’s logo is one of the first things users see when entering a website.  Your Logo should represent your brand, business and company/corporate identity. It should be catchy and memorable, and highlight your brand image.

Collage and Mixed MediumsCollage, is a technique of art conception mainly used in visual arts. A collection of mixing mediums and different forms, creating something new. Collage from the French: coller, stick together or glue together pasting paper cut-outs onto numerous surfaces.

Collage, one of the main trends to overtake the digital realm, social media and graphic design this year, and also quickly caught on in web design. The collage trend has progressed into mixed media such as artistic textures like paint brush strokes, animated distorted text and collage images, different styles large and small font sizes that are generating some extremely unique results.

Parallax Scrolling AnimationSome of the web design tendencies that may take the internet by storm for 2021. Web design has changed in a very extensive way in the last several years. The Discipline of web design comes together through technology and creativity. These elements are some of the fastest developing businesses and trades in the universe. It is absolutely no wonder that new innovative web design techniques and trends are continuously developing. So, what here and what’s to come for the newest trends in web development and design?

Here’s what we think! EB Web has the best chance of being vast and emerging as the latest and greatest trends for modern web design and development for 2021.

Though there always will be fixed characteristics of web design that that will not be going anywhere, namely the fastest loading periods, easy to understand user friendly navigation, data safekeeping and security, however fashions, whims and fads will continue to come and go. Keeping on top of the ever changing latest and greatest web design trends, innovations, styles and trends will ensure your website designs stand out in the ever-increasing internet network.

Parallax scrolling animation

Parallax scrolling effects have been with us in website design for quite a while now, and 2021 should be no different, I think we can expect to see more subtle, subtle and defiantly more creative creations to push the limits of what can be done with the parallax effects.

Though too much animation effect with anything can be negative to your web design, and could be damaging to your users with sight disorders since the impression of movement and depth can cause faintness, wooziness and can be disorientating.

Some guidelines to follow to ensure any parallax animation and effects are incorporated subtly without being negative or causing any of your users a harmful experience


  • Make sure parallax effects do not divert from the main message or significant information
  • Do not make it difficult for your users to complete what they have come to your website for
  • Like all animation and effects, it is much better to keep any parallax effects to a minimum
  • Try to minimize and keep parallax movement for each instance understated and smaller  
  • Containing any parallax effects to a small range of your website and the computer screen
  • Have it easy to move past any parallax effects or animation